{"id":1553,"date":"2020-04-28T10:41:40","date_gmt":"2020-04-28T08:41:40","guid":{"rendered":"http:\/\/lepetitjournaldemapharmacie.fr\/?p=1553"},"modified":"2020-04-28T10:41:41","modified_gmt":"2020-04-28T08:41:41","slug":"impact-de-la-communication-sur-les-ventes-les-produits-nicotiniques","status":"publish","type":"post","link":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/2020\/04\/28\/impact-de-la-communication-sur-les-ventes-les-produits-nicotiniques\/","title":{"rendered":"Impact de la communication sur les ventes : les produits nicotiniques"},"content":{"rendered":"\n<p>Sur la 1\u00e8re quinzaine du mois d\u2019avril, il y a eu la publication d\u2019\u00e9tudes qui montraient que les fumeurs \u00e9taient moins nombreux chez les patients atteints du Covid 19.<\/p>\n\n\n\n<p> La question qui \u00e9tait alors pos\u00e9e\u00a0: <strong>la nicotine contenue dans la cigarette est-elle protectrice contre le virus ?<\/strong><\/p>\n\n\n\n<p>Nous\nn\u2019avons pas la r\u00e9ponse m\u00e9dicale, mais la communication d\u00e9veloppe les ventes.\nVoil\u00e0 les r\u00e9sultats que nous avons observ\u00e9s : <\/p>\n\n\n\n<ul><li>Entre le<strong> 1<\/strong><sup><strong>er<\/strong><\/sup><strong> avril et le 19 avril<\/strong>\u00a0:\u00a0 trend de <strong>&#8211; 14%<\/strong> par rapport \u00e0 2019 en volume <\/li><li>Entre le <strong>19 avril et le 26 avril<\/strong>\u00a0:\u00a0 trend de <strong>+ 7 %<\/strong> par rapport \u00e0 2019 en volume<\/li><li><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"519\" src=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1024x519.png\" alt=\"\" class=\"wp-image-1554\" srcset=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1024x519.png 1024w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-300x152.png 300w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-768x389.png 768w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15.png 1910w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Sur la 1\u00e8re quinzaine du mois d\u2019avril, il y a eu la publication d\u2019\u00e9tudes qui montraient que les fumeurs \u00e9taient<\/p>\n","protected":false},"author":2,"featured_media":1555,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"acf":[],"rttpg_featured_image_url":{"full":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1.png",1910,968,false],"landscape":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1.png",1910,968,false],"portraits":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1.png",1910,968,false],"thumbnail":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1-150x150.png",150,150,true],"medium":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1-300x152.png",300,152,true],"large":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1-1024x519.png",910,461,true],"1536x1536":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1.png",1536,778,false],"2048x2048":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1.png",1910,968,false],"post-thumbnail":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1-1360x765.png",1360,765,true],"donovan-list-post":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2020\/04\/Capture-d\u2019e\u0301cran-2020-04-28-a\u0300-08.42.15-1-600x450.png",600,450,true]},"rttpg_author":{"display_name":"Le petit journal","author_link":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/author\/petitgarage\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/category\/uncategorized\/\" rel=\"category tag\">Uncategorized<\/a>","rttpg_excerpt":"Sur la 1\u00e8re quinzaine du mois d\u2019avril, il y a eu la publication d\u2019\u00e9tudes qui montraient que les fumeurs \u00e9taient","_links":{"self":[{"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/posts\/1553"}],"collection":[{"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/comments?post=1553"}],"version-history":[{"count":1,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/posts\/1553\/revisions"}],"predecessor-version":[{"id":1556,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/posts\/1553\/revisions\/1556"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/media\/1555"}],"wp:attachment":[{"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/media?parent=1553"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/categories?post=1553"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/tags?post=1553"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}