{"id":1765,"date":"2021-01-02T11:46:56","date_gmt":"2021-01-02T10:46:56","guid":{"rendered":"http:\/\/lepetitjournaldemapharmacie.fr\/?p=1765"},"modified":"2024-11-27T13:56:32","modified_gmt":"2024-11-27T12:56:32","slug":"le-marche-du-stress-et-du-sommeil","status":"publish","type":"post","link":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/2021\/01\/02\/le-marche-du-stress-et-du-sommeil\/","title":{"rendered":"Le March\u00e9 du stress et du sommeil"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<p>De nombreux professionnels de sant\u00e9 s\u2019interrogent sur les cons\u00e9quences du Covid et notamment de son impact en terme de sommeil et de stress.<\/p>\n\n\n\n<p>A\ntravers cette \u00e9tude, nous voulons approcher ce march\u00e9 pour en comprendre les\ncomposantes <\/p>\n\n\n\n<p>Nous allons analyser ce march\u00e9 sous 4 angles :  <\/p>\n\n\n\n<ul><li>Le march\u00e9 et son \u00e9volution  <\/li><li>Les laboratoires  <\/li><li>Les Produits  <\/li><\/ul>\n\n\n\n<p>Plus un Focus sur plusieurs laboratoires&nbsp; leaders et challengers :<\/p>\n\n\n\n<ul><li>PDM et Evolution<\/li><li>Quels produits r\u00e9f\u00e9rencer  <\/li><\/ul>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" width=\"910\" height=\"512\" src=\"https:\/\/www.youtube.com\/embed\/L-3TTFCN_QA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Vous pouvez retrouver l&rsquo;\u00e9tude compl\u00e8te sous format pdf <strong><a href=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/2021-03-Le-march\u00e9-du-stress-et-du-sommeil.pdf\">en cliquant ici<\/a><\/strong><a href=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/2021-03-Le-march\u00e9-du-stress-et-du-sommeil.pdf\">.<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Le March\u00e9 et son \u00e9volution <\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"516\" src=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-1-1024x516.png\" alt=\"\" class=\"wp-image-1766\" srcset=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-1-1024x516.png 1024w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-1-300x151.png 300w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-1-768x387.png 768w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-1.png 1215w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Le\nmarch\u00e9 est en croissance&nbsp; <\/p>\n\n\n\n<ul><li>+15 % en valeur<\/li><li>+12% en volume <\/li><\/ul>\n\n\n\n<p>Le march\u00e9 offre <strong>une marge moyenne de 35%<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Les laboratoires dans le march\u00e9 <\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"539\" src=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-2-1024x539.png\" alt=\"\" class=\"wp-image-1767\" srcset=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-2-1024x539.png 1024w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-2-300x158.png 300w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-2-768x404.png 768w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-2.png 1307w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Dans ce Top 10, 3 laboratoires dominent le march\u00e9 : <strong>Sanofi, Bayer et Pil\u00e8je <\/strong><\/p>\n\n\n\n<ul><li>Bayer et Pil\u00e8je gagnent des PDM car il ont des croissance de plus de<strong>&nbsp; 20% <\/strong>alors que <strong>le march\u00e9 a une croissance de 15% <\/strong><\/li><\/ul>\n\n\n\n<ul><li>Sanofi fait<strong> +11%<\/strong><\/li><li><strong>Le TOP 15 des produits dans le march\u00e9 <\/strong><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Le TOP 15 des produits dans le march\u00e9 <\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"518\" src=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-3-1024x518.png\" alt=\"\" class=\"wp-image-1768\" srcset=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-3-1024x518.png 1024w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-3-300x152.png 300w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-3-768x389.png 768w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-3.png 1268w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>On constate dans ce hit Parade&nbsp; que :<\/p>\n\n\n\n<ul><li>Euphythose Nuit CPR 30 et Novanuit Triple action CPR 30 sont les leaders<\/li><\/ul>\n\n\n\n<ul><li>Euphytose est en croissance alors que Novanuit est en d\u00e9croissance ( car des ventes se reportent sur le Novanuit CPR 30&#215;2) <\/li><\/ul>\n\n\n\n<ul><li>2 produits en tr\u00e8s forte croissance :<strong> Arkorelax Sommeil et Novanuit Triple action CPR 30&#215;2 <\/strong><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Fiche Laboratoire : Sanofi Aventis <\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"578\" src=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-4-1024x578.png\" alt=\"\" class=\"wp-image-1769\" srcset=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-4-1024x578.png 1024w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-4-300x169.png 300w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-4-768x433.png 768w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-4.png 1283w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Sanofi :<strong> 3 produits en forte croissance<\/strong> : <\/p>\n\n\n\n<ul><li>Novanuit triple Action CPR 30&#215;2<\/li><\/ul>\n\n\n\n<ul><li>Stress Resist Bicouch 30<\/li><\/ul>\n\n\n\n<ul><li>Stress Resist Stick 30<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Fiche Laboratoire : Bayer <\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"564\" src=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-5-1024x564.png\" alt=\"\" class=\"wp-image-1770\" srcset=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-5-1024x564.png 1024w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-5-300x165.png 300w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-5-768x423.png 768w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-5.png 1273w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Bayer\n:&nbsp; 1 produit l\u2019Euphythose Nuit CPR 30 repr\u00e9sente 75% des\nventes de Bayer. Le produit est en croissance <\/p>\n\n\n\n<ul><li>Euphytose nuit est un produit r\u00e9cent et en devenir&nbsp; <\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Fiche Laboratoire : Pil\u00e8je <\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"530\" src=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-9-pileje-1024x530.png\" alt=\"\" class=\"wp-image-1774\" srcset=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-9-pileje-1024x530.png 1024w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-9-pileje-300x155.png 300w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-9-pileje-768x398.png 768w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-9-pileje.png 1402w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>&nbsp;Pil\u00e8je : <strong>4 produits majeurs dont 3 en croissance <\/strong><\/p>\n\n\n\n<ul><li>une forte croissance pour <strong>Chronobiane LP 1,9, Chronobiane Imm\u00e9diat et M\u00e9lioran CPR 90<\/strong><\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Fiche Laboratoire : VEMEDIA<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"559\" src=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-6-1-1024x559.png\" alt=\"\" class=\"wp-image-1775\" srcset=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-6-1-1024x559.png 1024w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-6-1-300x164.png 300w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-6-1-768x419.png 768w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-6-1.png 1333w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Vemedia : 3&nbsp; produits majeurs dont 2&nbsp; en croissance <\/p>\n\n\n\n<p><strong>une forte croissance Valdispert 4 Action 1,9 MG<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Fiche Laboratoire : ARKOPHARMA <\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"558\" src=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-7-1-1024x558.png\" alt=\"\" class=\"wp-image-1776\" srcset=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-7-1-1024x558.png 1024w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-7-1-300x163.png 300w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-7-1-768x418.png 768w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-7-1.png 1331w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Arkopharma&nbsp; : 2 produits majeurs dont 1 en tr\u00e8s forte\ncroissance <\/p>\n\n\n\n<p>une forte croissance pour&nbsp; <strong>Arkorelax sommeil Fort 8H<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Fiche Laboratoire : IPRAD <\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"543\" src=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-8-1024x543.png\" alt=\"\" class=\"wp-image-1777\" srcset=\"https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-8-1024x543.png 1024w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-8-300x159.png 300w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-8-768x407.png 768w, https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-8.png 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Iprad : 4 produits majeurs dont 2 en\ncroissance <\/p>\n\n\n\n<p><strong>une forte croissance pour Chronodorm Melatoninne 1,9MG&nbsp; CPR 30 et Chronodorm Melatoninne 1,9MG&nbsp; CPR 30 x2<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>Ce dossier a \u00e9t\u00e9\nr\u00e9alis\u00e9 \u00e0 partir <br>\n<\/p>\n\n\n\n<p>des donn\u00e9es de la\nbase de donn\u00e9es OffiSant\u00e9. Toutes les donn\u00e9es sont r\u00e9elles et non-extrapol\u00e9es<\/p>\n\n\n\n<p>Pour coller au plus\npr\u00e8s de l\u2019actualit\u00e9, tous les r\u00e9sultats sont produits en date de fin du mois\npr\u00e9c\u00e9dent<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>De nombreux professionnels de sant\u00e9 s\u2019interrogent sur les cons\u00e9quences du Covid et notamment de son impact en terme de sommeil<\/p>\n","protected":false},"author":2,"featured_media":1778,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"acf":[],"rttpg_featured_image_url":{"full":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-sommeil.png",1162,472,false],"landscape":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-sommeil.png",1162,472,false],"portraits":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-sommeil.png",1162,472,false],"thumbnail":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-sommeil-150x150.png",150,150,true],"medium":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-sommeil-300x122.png",300,122,true],"large":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-sommeil-1024x416.png",910,370,true],"1536x1536":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-sommeil.png",1162,472,false],"2048x2048":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-sommeil.png",1162,472,false],"post-thumbnail":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-sommeil.png",1162,472,false],"donovan-list-post":["https:\/\/lepetitjournaldemapharmacie.fr\/wp-content\/uploads\/2021\/04\/stress-sommeil-600x450.png",600,450,true]},"rttpg_author":{"display_name":"Le petit journal","author_link":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/author\/petitgarage\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/category\/uncategorized\/\" rel=\"category tag\">Uncategorized<\/a>","rttpg_excerpt":"De nombreux professionnels de sant\u00e9 s\u2019interrogent sur les cons\u00e9quences du Covid et notamment de son impact en terme de sommeil","_links":{"self":[{"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/posts\/1765"}],"collection":[{"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/comments?post=1765"}],"version-history":[{"count":2,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/posts\/1765\/revisions"}],"predecessor-version":[{"id":1782,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/posts\/1765\/revisions\/1782"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/media\/1778"}],"wp:attachment":[{"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/media?parent=1765"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/categories?post=1765"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lepetitjournaldemapharmacie.fr\/index.php\/wp-json\/wp\/v2\/tags?post=1765"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}